Setting targets and goals

Evening!

Onto Day 6 of my 7 day startup journey today! And today was all about setting some goals and targets for the business. Without setting some targets, how do you measure if something is a success or not?

So I broke out the spreadsheets and put some forecasts etc together. In the end the numbers worked out to be fairly simple and I think (though that’s to be proved of course!) that I’ve gone with sensible, achievable targets. Basically, I’m looking to get just 2 new customers per week for the one off marketing basics course, and again 2 new customers per week for the monthly marketing club. Interestingly, at around the year mark, the club target is to hit 100 members. Lots of nice round numbers :)

Tomorrow is the big day, day 7, launch day! The products will launch at midday so tomorrow will be all about making as much noise about this to generate sales and some momentum. Exciting stuff! And of course I’ll have genuinely special launch offers to you and others on this list as a thank you for your support :)

Thanks

Richard
www.tenminutemarketing.co.uk

Handy links:
Day 1 — AM — The Journey Starts Here
Day 1 — PM — I’ve chosen the idea — here’s what I’ll be doing
Day 2 — AM — Today I’m defining what the product will be at launch
Day 2 — PM — This will be the initial product
Day 3 — AM — Help me name it!
Day 3 — PM — Naming the company
Day 4 — AM — The company now has a name!
Day 4 — PM — The website is live!
Day 5 — AM — Let’s talk marketing
Day 5 — PM — More marketing now done

7 Day Startup book — http://7daystartup.com/

An example of how I’ve used this process before — Can You Build a Business in 7 Days? From a Tent; Travelling Around Scotland